Mark Sargent credentials

Mark Sargent
New classic advertising for twenty-seventeen

lesss.co, Böcklinstreet 52, 80638 Munich, Germany
I help with the design of business projects. Phone: +49 (0)89 92285701 → Letter to me

➀ How to get a new business model to work in New York City

Bob Crozier [the man in the ad] called the opening night of the convention. He hollered into the phone:

“Mark, you got to see this, the ladies are all over me!”

The ad, placed in the program brochures of the trade conventions in 1986, had the lady registrars of galleries, museums and collectors, do exactly what the headline

suggested, they got a hold of Bob Crozier, happy to have someone to talk to at a location away from home. Entrepreneur Bob Crozier introduced a new business model to Manhattan’s art community, one which has proven successful ever since.

Open Crozier Fine Arts credentials in a new window.

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